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Learn to apologize for fun and profit

By Lisa Neal / December 2007

TYPE: OPINION
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Sometimes I have mental mash-ups where disparate ideas merge in my head. My latest mash-up combined a Fortune magazine article with a conversation I had with a friend, Hal, who has been working with a life coach to identify what he loves to do that can also earn an income. The Fortune article correlated the likelihood of apologizing with salary. It quoted a study that said "a person's willingness to apologize was an almost perfect predictor of their place on the income ladder" and extrapolated that apologizing "now and then is an indicator of strong people skills, essential for moving up in almost any organization." My idea was to teach people apologizing through-you guessed it-e-learning.

I imagined the course. I would use video to depict scenarios in which problems occur and an apology is offered. Since the study showed that the highest earners apologized more regardless of whether they believed they were at fault or not, the videos would have to include a wide variety of situations. Students could decide whether the apology was delivered effectively for the situation. And to encourage reflection, students could be further asked what they would do in the same situation. Then there would be additional scenarios and a coach would discuss student responses, offering feedback by phone or email. Students would be asked to try out their skills in real-life situations and report back to their coach.

I don't know what the course would cost to develop, although producing video and providing coaching can be expensive. But the cost might be insignificant compared to the resulting earnings, not to mention family harmony.

An online pearl merchant commissioned this study because it noticed that "a growing number of customers, when asked the reason for their pearl purchases, replied that the baubles were given as an apology, usually to a wife or girlfriend." I might contact the merchant to see if they want to sponsor this course. Either that or the AMA, the American Management Association, since this could aid in better leadership and workplace skills, or perhaps the other AMA, the American Medical Association, since there has been a lot of interest in the role of apology in reducing medical malpractice.

Here we are quickly approaching New Year's Eve, a time when so many make resolutions. I'll bet "I'll lose weight" (how many calories can I save by giving up Caramel Frappuccinos?) surpasses "I'll earn more money" at the top of the list. What about resolving to take a course to learn to say "I'm sorry"?



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ADDITIONAL READING

    Lisa Neal
  1. Designing usable, self-paced e-learning courses
  2. Just "DO IT"
  3. Senior service
  4. Formative evaluation
  5. Blogging to learn and learning to blog
  6. Predictions for 2007
  7. Not all the world's a stage
  8. Five questions...for Seb Schmoller
  9. Do distance and location matter in e-learning?
  10. Why do our K-12 schools remain technology-free?
  11. Degrees by mail
  12. The Value of Voice
  13. Predictions for 2006
  14. Five questions...for Shigeru Miyagawi
  15. Five questions...
  16. Five questions...for Larry Prusack
  17. Five questions...for Karl M. Kapp
  18. Music lessons
  19. Advertising or education?
  20. Of web hits and Britney Spears
  21. Predictions for 2008
  22. Serious games for serious topics
  23. Back to the future
  24. Predictions For 2003
  25. Q&A
  26. Storytelling at a distance
  27. Talk to me
  28. Q&A with Diana Laurillard
  29. Online learning and fun
  30. Everything in moderation
  31. eLearning and fun
  32. The basics of e-learning
  33. Is it live or is it Memorex?
  34. Five Questions... for John Seely Brown
  35. 5 questions... for Richard E. Mayer
  36. My life as a Wikipedian
  37. Five questions...for Elliott Masie
  38. Five questions...for Lynn Johnston
  39. Five questions…for Matt DuPlessie
  40. Do it yourself
  41. Predictions for 2004
  42. "Spot Learning"
  43. When will e-learning reach a tipping point?
  44. Q&A with Saul Carliner
  45. "Deep" thoughts
  46. The stripper and the bogus online degree
  47. Five questions...for Tom Carey
  48. Learner on the Orient Express
  49. Five (or six) questions...for Irene McAra-McWilliam
  50. How to get students to show up and learn
  51. Blended conferences
  52. Predictions for 2002
  53. Learning from e-learning
  54. Q&A with Don Norman
  55. In search of simplicity
  56. Five Questions...for Christopher Dede
  57. Want better courses?