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The Value of Voice

By Lisa Neal, Mark Notess / December 2005

TYPE: OPINION
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Many online courses provide text and optional audio of someone reading the text in a well-modulated voice. Can this audio track deliver any pedagogical value?

Online courses are not intended to serve as entertainment, yet these voices are oddly reminiscent of Morgan Freeman narrating March of the Penguins—pleasant to listen to and a bit hypnotic. The voices speak slowly and enunciate well and are not meant to supplement course information but merely deliver the text without the emphasis or enthusiasm that might add meaning to it. For example, in a recent course from the American Medical Association, the voice did not place any additional emphasis on words like "risk" and "pain." There was no obvious credit for the voice source, and the reader was almost certainly not a subject matter expert. But using a reader identified as an expert might add not only meaningful inflection, but credibility and authenticity.

Because people read faster than they listen to the same text, use of the audio track means courses take longer to complete, which students don't appreciate. But the main reason to avoid gratuitous text-reading is that learners just don't like to lose control over pacing, skipping, and browsing. And, if they do look at the text while listening, their eyes invariably move to a different section than the one being read aloud, causing interference. There are times, however, when an audio track proves beneficial:

  • If the person doing the voiceover is a personality of interest to the learners, the audio can be interesting in its own right. Still, learners may want to skip to the transcript after the novelty of hearing (and preferably seeing) the expert or celebrity has worn off.
  • When the text's reading level is greater than the reader's literacy level or when the reader is a non-native speaker, the audio component may be very helpful. Two examples that do this effectively are a course for Alzheimer's caregivers that targets high- and low-literacy learners in both Spanish and English, and a history course for elementary school children that similarly assumes not all students are strong readers.
  • If speaking is a component of what is being learned, the audio will be essential. Language-learning and public speaking are two obvious examples of this category.
There may be additional scenarios where an audio track is worthwhile. But in any case, the combination of text and audio has become the de facto standard for self-paced online courses without clear justification. Research is needed to examine the laboratory findings of verbal redundancy researchers like Richard Mayer to determine how different e-learning designs affect learners in real course contexts, where the distractions and pressures of real life sometimes sabotage the good intentions of instructional designers. Additionally, we would like to hear learner feedback on the value of voice, since, in conversation with friends and colleagues, we have yet to find anyone who prefers to listen than read in an online course. The current popularity of podcasting for e-learning shows that many people like to listen, but that may be true mostly when text is not an option-or when mobility or the unique qualities of the speaker are paramount.



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ADDITIONAL READING

    Lisa Neal
  1. Predictions For 2003
  2. How to get students to show up and learn
  3. Q&A
  4. Blended conferences
  5. Predictions for 2002
  6. Learning from e-learning
  7. Storytelling at a distance
  8. Q&A with Don Norman
  9. Talk to me
  10. Q&A with Diana Laurillard
  11. Do it yourself
  12. Degrees by mail
  13. Predictions for 2004
  14. Five questions...for Elliott Masie
  15. The stripper and the bogus online degree
  16. Five questions...for Lynn Johnston
  17. Five questions...for Tom Carey
  18. Not all the world's a stage
  19. Five questions...for Karl M. Kapp
  20. Five questions...for Larry Prusack
  21. Five questions...for Seb Schmoller
  22. Do distance and location matter in e-learning?
  23. Why do our K-12 schools remain technology-free?
  24. Music lessons
  25. Learn to apologize for fun and profit
  26. Of web hits and Britney Spears
  27. Advertising or education?
  28. Five questions…for Matt DuPlessie
  29. Back to the future
  30. Serious games for serious topics
  31. Five (or six) questions...for Irene McAra-McWilliam
  32. Learner on the Orient Express
  33. "Spot Learning"
  34. Q&A with Saul Carliner
  35. When will e-learning reach a tipping point?
  36. Online learning and fun
  37. In search of simplicity
  38. eLearning and fun
  39. Everything in moderation
  40. The basics of e-learning
  41. Is it live or is it Memorex?
  42. Predictions for 2006
  43. Five Questions...for Christopher Dede
  44. Five Questions... for John Seely Brown
  45. Five questions...for Shigeru Miyagawi
  46. "Deep" thoughts
  47. 5 questions... for Richard E. Mayer
  48. Designing usable, self-paced e-learning courses
  49. Want better courses?
  50. Just "DO IT"
  51. Five questions...
  52. Formative evaluation
  53. Senior service
  54. Blogging to learn and learning to blog
  55. My life as a Wikipedian
  56. Mark Notess
  57. Learning Technologies Then and Now